Join the GCPR Healthcare Expert Group
Let's unlock cross-border healthcare opportunities together
Dear colleagues,
We’re excited to announce the formation of the GCPR Healthcare Expert Group.
The initiative aims at positioning our network as a go-to global partner for healthcare clients who demand strategic clarity, local nuance, and world-class expertise.
Karina Durham, CEO of Palin Communications, has accepted the role of Team Captain, supported by her colleagues at Palin Communications, with Brian Larkin from Agency X and François-Charles Rohard from JIN strengthening the core leadership team.
🩺 Why this matters for you
The healthcare industry is transforming fast – from digital health to personalized medicine, from regulation to reputation. Clients need agencies who understand the science, strategy, and storytelling of healthcare today, delivering strategic and operational value where needed.
GCPR is uniquely positioned to play a key role in this market, when we act together:
- Boost our sales striking power, to compete with multinational networks –
not just on price, but on credibility, chemistry, and client value. - Build a coordinated healthcare marketing funnel for business development.
- Offer seamless local execution with global strategy.
🧬 So, what's your Healthcare DNA?
Help the team to map client opportunities, competencies, and low-hanging fruit we can go after together, as part of our healthy business diet. Your input is welcome, as we're already preparing a Microsoft Teams meeting place, a cross-agency sales deck, online content, and targeted pitch materials.
Share your healthcare expertise and interest:
👉 fill in the form here
🍎 We're already seeing first results
Our colleagues from JIN in France recently won a healthcare social media brief in a collaboration with IT Comunicacion in Spain. Also, Agency X is landing business for an online tool supporting medical experts visiting conferences, with first European clients onboard and potential opportunities on the horizon in Asia-Pacific.
Join in; let’s show clients what GCPR can do when we work together. In the meantime, if you have any questions or suggestions, reach out to Karina Durham, CEO at Palin Communications.
Warm regards,
Luc

